New BSc in Digital Business and MSc in Digital Marketing

Neapolis University in Cyprus announces the new BSc in Digital Business and MSc in Digital Marketing from the winter semester 2020 – 2021.

Both programmes have been accredited by the Cyprus Agency of Quality Assurance and Accreditation (CYQAA) and will be provided in Greek and English.

Also, they ensure high quality standards and innovative pedagogical methods, including formative activities, interaction, role exercises and simulation.

The BSc in Digital Business is aimed at students who wish to deepen on global business for an international career in digital business of the 21st century. Students will learn to manage digital systems and databases for business decision making, to lead complex and diversified teams in the implementation of digital projects.

The MSc in Digital Marketing is primarily aimed at graduates of Economics, Business Administration, Marketing, Communication and Computer Science. Students will acquire important strategic, digital and business skills, to successfully integrate into the competitive global labour market of the 4th Industrial Revolution (4IR), of Big Data, the Internet of Things, Artificial Intelligence and Robotics, and algorithms.

The two new study programmes, in conjunction with the conventional and distance postgraduate programmes in “Information Systems and Digital Innovation” which are already being offered, constitute an important advantage for Neapolis University Pafos and its student community, of leading research and cutting edge applied knowledge in the specific disciplines.